Naming

We name products and services on a regular basis – we have even named London and Bath streets. Some other examples for both large and small clients include:

Pride in our City
A double meaning for the Lions of Bath 2010 public art event, implying both the civic pride that the city feels about itself and its heritage, and the obvious link to the name for a group of lions.

Resolution
The name for Epson Europe's intranet helpdesk area, reflecting both a result to IT queries and a nod to the visual acuity of both the scanners and printers for which Epson are known.

Rendez-vous
An online meeting room for the Orient Express Group intranet, indicating both the international heritage and language of the company and a direct link to meeting in a relaxed setting.

InFlowers
A modern and fashionable flower delivery service supplying the latest blooms.

For estimates or presentations

Walker/Jansseune
Century House, 4 Pierrepont Street
Bath BA1 1LE
T: 01225 484856

Our brochure and e-newsletter

Email us for a copy of our brochure, eg, showing some of the best examples of our work from the past ten years, or ask for our occasional e-newsletter

Web resources we recommend

Plain English Campaign
The Times Style and Usage Guide
What the font! font recognition
Thesaurus.com

Recent naming projects

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inflowerscard1a1a1

Taking it further
Inevitably, we are asked to take some of these name generation exercises forward to the design branding stage. Sometimes this involves working with third parties such as name registration companies and legal, IP and patent attorney firms. We have contacts in all these areas.

If you have any queries about this area, or have a service or product which requires naming, email us.